Strategy For NGOs


Various management leaders often tend to think that non-profit organizations do not require planning. These organizations, therefore, are not guided by the underlying principal amount of profit, do not have to plan as required profit organizations. However, please understand that this is just a myth. Strategic planning is not only to make profit but also to succeed in the best possible way

Strategic Planning :. To achieve the goal

This aspect of the planning exercise demarcates itself required resource in any organization, regardless of the objectives. However, of course, these targets act as standards for such programs. A non-profit organization has its own goals. The key requirements of such institutions could accommodate a larger part in the least possible resources, generate sufficient resources of volunteers and market themselves to make more money and the reallocation of these funds in a systematic way.

Policies in addition to the desired goal also depends on the stage where the organization is working. Growing organizations deserves another treatment and so will the resources already established organization. Since older organizations need to be reviewed their patterns to date and revise them, focus on new entrants on how to factor

Key Components Strategic Plan .:

Based on this information the strategy for the company is undertaken. The main elements of the program are:

o Mission statement ie reason for existence

o Vision Statement ie potential prospects

o limit or the ultimate objective to be achieved. Here are advised to set goals that can be measured. Measurement may seem hard to not profit versus non-profit organization, but this exercise is an important indicator of success and therefore deserves the appropriate attention.

o Evaluation of current level and the gap between current and desired

o path or set of activities needed to achieve the desired objectives.

Now that the plan has been put forward, planning the right way to achieve it through people. Communication thought process of those involved. Another important difference here between non-profit and other organizations, is among the participants. Operating resources in this case are not employees and volunteers who work for self-satisfaction. Therefore, the key motivator for implementation can not be money and career growth, but the ultimate result of comprehensive development. Make sure that the planning meets the need to give those involved.

Everyone involved should the demand for a policy for it to deliver the desired results. Communication is important that the deciding factor in the success or failure of your plans.

Everyone needs planning, regardless of the nature or size. Therefore, to achieve the desired it is important to chalk out the present and the need and means to achieve the same with that policy.


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